Horrid Henry

After our work evaluating the National Media Museum's Scooby-Doo-themed half term activities during October and November 2012, we were commissioned to do a similar exercise in February 2013 to research the impact of the museum's Horrid Henry half term offer.

 

Emma conducted two days of qualitative interviews with families to identify the appeal of the Horrid Henry brand, the effectiveness of the activities on offer and the outcomes families gained from getting involved in museum activities at half term. The museum will use the resulting report to help with planning for future activities and events aimed at this audience.

Evaluation and Consultation

Evaluation is a key tool to help you understanding the impact of what you do and improve your service to users.  Emma King Consultancy conducts all kinds of user research, from small scale research projects to ongoing impact assessments handling qualitative and quantitative data.

We can help you to:

  • Understand what evaluation can do for you
  • Plan an effective evaluation strategy for your project or programme
  • Devise a practical evaluation framework to work from
  • Design and deliver qualitative and quantitative data collection methods including evaluation forms, face to face and telephone interviews, online surveys, focus groups and visitor observation
  • Analyse and write up findings and recommendations in a clear, practical and useable way